

What started as a dream to make programming more accessible is now a global movement. Clay, co-founded by Egypt-born Kareem Amin and based in New York, has raised $100 million in a Series C round led by CapitalG, Alphabet’s independent growth fund.
The raise values the company at $3.1 billion.
Amin’s journey spans continents, from being raised in Dhahran, Saudi Arabia, to studying engineering at McGill in Canada, and eventually launching Clay in the US. Together with co-founder Nicolae Rusan, he launched in 2017 to democratize programming.
The platform has since evolved into a powerhouse IDE for go-to-market (GTM) teams, carving out a new category of engineers in the process.
Clay: The Figma for GTM Engineers
Just as Figma transformed design workflows, Clay aims to become the essential workspace for GTM engineers, a role it helped define. Over 400 GTM engineer jobs have been posted globally in the last four and a half months, and 108 agencies have already been built on Clay, many by early-career founders.
Go deeper on GCC & Africa tech — $9.99/month.
Deep dives and investor insights the free digest doesn't cover.
With more than 60 Clay Clubs in 29 countries and a growing network of over 150 data partners generating $50 million in revenue this year alone, the company is cementing its place in the modern business tech stack.
Varun Anand, who joined in 2021, now serves as co-founder alongside Amin.
The round included participation from Meritech Capital, Sequoia Capital, First Round Capital, BoxGroup, boldstart ventures, and Sapphire Ventures.
Amin says the fresh capital will be used to accelerate product development and community-building, two pillars that have defined Clay’s success so far.
“What started as a vision to give more people the power of programming is now an entire movement,” Amin shared on LinkedIn.
Engagement


