PureHealth Launches Nada AI to Transform Doctor Consults

PureHealth launches Nada AI to streamline doctor-patient consultations, cut clinical documentation time, and advance AI-driven healthcare across the UAE.

PureHealth has begun piloting “Nada,” an AI-powered clinical assistant, designed to reduce documentation burdens and improve doctor-patient interactions during medical consultations. The solution is currently being tested across selected facilities within the group, in line with Abu Dhabi’s healthcare data privacy and regulatory frameworks.

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Nada operates by securely listening during consultations and converting clinical conversations into structured medical notes in real time. The aim is to help physicians spend less time on screens and more time engaging with patients, while maintaining accurate and compliant clinical records.

According to Shaista Asif, Group CEO of PureHealth, the initiative reflects a people-first approach to healthcare innovation. She emphasized that listening remains “the foundation of great healthcare,” noting that Nada is built to support clinicians rather than replace human judgment or empathy.

Before launch, Nada underwent multi-phase testing across SEHA hospitals, spanning primary care clinics and tertiary healthcare environments. Early results indicate the AI assistant could reduce clinical documentation time by more than 50 per cent, potentially returning up to two hours per day to physicians.

For patients, the benefits are equally tangible. Reduced screen time allows for improved eye contact, fewer interruptions, and clearer communication during consultations. The AI remains active only within the consultation room and automatically structures information without recording beyond the clinical context.

The name “Nada,” which in Arabic conveys calmness and attentiveness, reflects PureHealth’s effort to localize AI adoption within regional cultural expectations, an increasingly important factor in healthcare technology acceptance.

PureHealth describes the initiative as part of a broader transition toward cognitive healthcare, where artificial intelligence enhances clinical workflows without overshadowing human care. With an ecosystem that includes over 110 hospitals and 316 clinics, alongside diagnostics, insurance, pharmacies, and health technology services, the group is well-positioned to scale Nada across the UAE if pilot results continue to meet expectations.

Why PureHealth Nada AI Matters to MENA 

PureHealth Nada AI highlights how the Middle East is moving beyond basic healthcare digitization toward AI-assisted clinical intelligence. As MENA healthcare systems face rising patient volumes, physician burnout, and regulatory complexity, tools that reclaim clinician time without compromising privacy are becoming mission-critical.

The pilot also reinforces the UAE’s position as a regional leader in regulated healthcare AI, setting a precedent for other Gulf and emerging markets seeking culturally aligned, compliant AI solutions in clinical environments.