Youth Secures $20,000 to Enhance Student Discount Services

Youth, the Egyptian platform which offers exclusive discounts for students, has successfully raised $20,000 (equivalent to EGP 1 million) as part of the Gen Z Entrepreneurship Program. 

This initiative, which Malak El-Leithy founded, aims to foster innovation and support emerging startups in the Egyptian market.

The idea was inspired by student-focused applications El-Leithy used during her studies in the UK and the Netherlands. The platform was launched to address the unmet needs of Egyptian students and fill a gap in the local market for tailored student discounts and services.

Youth’s Achievements in Four Months

According to her, the startup has,since its launch less than four months ago, achieved notable milestones.

Notable amongst the achievements includes 25,000 registered students from 39 Egyptian universities and strategic partnerships with 60 brands offering discounts across various sectors.

This funding round is part of a broader initiative led by the Ministry of Higher Education and Scientific Research; the Innovators Support Fund; and United Media Services.

The program benefits from mentorship and guidance by prominent business leaders, like Tarek Kamel, CEO of Nestlé Egypt, and Mohamed Shelbaya, CEO of PepsiCo Africa and Egypt.

Malak El-Leithy, Founder and CEO of Youth, spoke on the vision of Youth. She said: “We aim to make Youth the go-to platform for students in Egypt, offering innovative solutions that simplify their daily lives and unlock greater opportunities to access services at competitive prices.”