
Epson, a global technology leader, is set to return to GITEX Global, the region’s largest Technology exhibition, from 14-18 October 2024.
Known for its Japanese philosophy of ‘Sho-Sho-Sei’ – or efficient, compact and precise innovation – Epson has planned several exciting displays and launches for this year’s event.
Some of these include a new range of efficient scanners, laser projectors for immersive experiences, home cinema projectors, and a new industrial color label printer.
Additionally, Epson’s presence will showcase traditional Japanese artwork, printed and displayed using its technology, to offer visitors a taste of Japanese culture.
Epson’s new Dubai-based regional operation, which was announced on 1 October 2024, aims to capitalise on the significant potential Epson sees across the META-CWA region by fostering customer-centric growth.
To support the expansion, Epson increased its investment in personnel by 45% from 2022 to 2024, with the new operation now driven by a diverse workforce of more than 320 people.
The company also increased its investment in facilities by 28.6% during the same period as part of its strategy to ensure the delivery of high-quality technology solutions tailored to local demands.
As part of its expansion, Epson has also been utilising vendor partnerships to optimise operations in areas such as logistics, distribution, and other service functions.
By collaborating with local vendors, the company is not only ensuring efficient operations but also contributing to the development of local ecosystems, creating a mutually beneficial relationship with key stakeholders in the region.
New solutions
At GITEX Global 2024, Epson will introduce new solutions including the ColorWorks-C8000e Label Printer designed for in-house on-demand color label printing targeting sectors including food and beverages, healthcare, and logistics.
Epson will also showcase the new Q series comprising of three high-end home laser lifestyle projectors – EH-QB1000, EH-QL3000 and EH-QL7000 – bringing an immersive quality and vibrant experience to turn any space into a cinema – perfect for watching movies, sports, or gaming.
Epson is also launching two new mini smart laser projectors, EF-21 and EF-22 , for big-screen entertainment at home or on-the-go, making affordable, big screen, immersive entertainment available anywhere.
Additionally, it will introduce the WorkForce DS-900WN, a high-speed, open-platform scanner for streamlined document management, simplified digitalisation, and automated workflows.