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Flend Raises $3M to Expand SME Embedded Finance in Egypt

Flend Raises $3M to Expand SME Embedded Finance in Egypt

Flend, Egypt’s digital-first SME financing platform, has raised USD 3 million in a seed round comprising both equity and debt to fuel its mission of closing the country’s $50 billion SME financing gap.

The equity portion was led by Egypt Ventures, with participation from Camel Ventures, Sukna Ventures, Plus VC, Banque Misr, and regional family offices including El Sewedy and Baalbaki. Debt facilities were secured from MSMEDA and other local banking partners.

Flend: Digitally Embedded Lending for SMEs

Flend offers fully digital, short-term working capital loans for SMEs, covering everything from onboarding and credit scoring to loan disbursement and repayment collections.

Licensed by Egypt’s Financial Regulatory Authority (FRA) as a Digital Non-Banking Financial Institution (NBFI), the platform issues legally binding online loans using e-signatures and digital contracts.

“Our mission is to deliver financing where SMEs actually operate, embedded directly within the platforms and supply chains that power Egypt’s economy,” said Ahmed Zaki, Co-Founder and CEO of Flend.

“We’re targeting EGP 1 billion in SME loans within our first year, focusing on sectors like healthcare, agri-food, manufacturing, e-commerce, and local exports.”

Investing in Infrastructure and Growth

The new funding will support the platform’s push to expand its embedded lending partnerships, grow its team, and strengthen its technology infrastructure. By integrating with digital platforms that serve SME networks, Flend aims to reduce acquisition costs and make smarter credit decisions based on richer data flows.

“Access to SME financing remains a persistent challenge in Egypt and the wider region,” said Hasan Haider, Founder and Managing Partner at Plus VC. “Flend is helping to solve this by making lending more digital, accessible, and relevant.”

Supporting National Development Goals

Flend’s model aligns closely with Egypt’s national development priorities. By unlocking capital for small and medium enterprises across productive sectors, the company is helping to drive job creation, local manufacturing, and economic resilience.

“Flend is not just financing SMEs, it’s transforming how they access capital,” said Abdelrahman Mansour, CEO of Egypt Ventures. “Their work is crucial to making Egypt’s financial ecosystem more inclusive and responsive to real business needs.”

With strong regulatory backing, committed investors, and a growing pipeline of SME clients, Flend is poised to become a central player in Egypt’s fintech and economic development landscape.

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